I came across a perfect example this past weekend when I stumbled upon a story with the headline “This Apple Maps update might be what finally pulls people away from Google Maps.” Traffic is obviously important to companies like BGR and our rivals, but sometimes sites do silly things to chase it. Silly things like CNET suggesting a bunch of minor updates to an also ran mapping app might cause people to leave Google Maps in droves. Plenty of people use Apple Maps, much in the same...

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