Sony is taking the middle ground here. Its not reducing the number of features from its all around A7 III with this new camera, but it isnt doing a heck of a lot to elevate the camera beyond that either. The Sony A7C the ā€œCā€ stands for compact is pretty much the A7 III and a half. Its just a little bit better in a few ways than the original, with a smaller body and only a couple compromises. It also has a lower price of $1,800. While not actually the smallest full frame mirrorless camera ever...

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