Lee Cocker, who worked at International Sports Multimedia ISM, which was the official licensee of the rights through the International Olympic Committee IOC, was sharing footage from his time working on the Mario and Sonic games on X formerly Twitter and LinkedIn when he mentioned that the franchise “finished” with Mario & Sonic at the Olympics Games Tokyo 2020 . Cocker told Eurogamer that the decision to not renew the licensing deal was because the IOC wanted to look into oth