Pinterest probably doesnt need your car VIN, but General Motors apps were sending it there anyway — and to Snap, Yahoo, Meta, Google and the data broker Acxiom. At least, that according to a recent study from Northeastern University , which tested 21 late model cars and 30 automaker apps on Consumer Reports fleet between October 2024 and August 2025. Nineteen of those cars sent data to at least one third party company via Wi Fi, with seven of the apps passing identifiers like VINs, email...
